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INVEST
IN THE
REVOLUTION

This isn’t just fashion - it’s a rebellion in thread and form.  Jen designs at the edge, where art challenges tradition and every silhouette defies expectation.

In a world chasing trends, this is a return to intention. Raw sketches become armor. Contrast becomes identity.

To invest here is to fuel a new era in fashion - one that refuses to blend in. You’re not just backing a designer. You’re joining a revolution stitched in black and white.

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Zebra Theory Couture Collaboration Packages

ICON LOOK

Investment: Starts at $3,500
For: One person. One moment. One unforgettable look.

This package is for muses, icons, and statement-makers who want a custom couture piece that speaks. Whether it’s for a red carpet, editorial, performance, or deeply personal vision — this is where story meets silhouette.

Includes:

  • 1 original couture design by Jen Joy

  • Concept consultation + mood board

  • Custom sketch + AI visualization

  • Garment creation with final fittings

  • Style guide & photoshoot support

  • Exclusive rights to wear + promote

 

 Tap ICON to book.

SIGNATURE LINE

Investment: Starts at $25,000
For: Creatives, brands, and changemakers ready to leave a mark.

This 4–6 look micro-collection is fully customized around your essence. Designed for boutique launches, high-fashion branding, performances, or campaign styling — this is elevated fashion storytelling in motion.

Includes:

  • 4–6 custom-designed looks

  • Fashion concept + story development

  • Sketches, AI renders, and garment creation

  • Full styling + shoot direction

  • High-res content for web, socials, and press

  • Select commercial or brand rights

 

Tap SIGNATURE to book.

THE FULL COLLECTION

Investment: Starts at $200,000
For: Investors, cultural partners, or fashion houses ready to make history.

This is the complete Zebra Theory world — a 12–20 look couture-to-capsule collection. From vision to runway to press rollout, you’re investing in timeless artistry and cultural relevance. Big energy. Bigger legacy.

Includes:

  • 12–20 original looks

  • Brand, concept, and naming strategy

  • Full design, production, and fittings

  • Fashion campaign shoot + editorial

  • Runway show production (optional)

  • Lookbook, press assets + digital content

  • Retail or DTC consultation

  • Creative direction by Jen Joy

 

Tap COLLECTION to start.

Artists

Jen Joy

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DESIGNED IN BLACK AND WHITE.
Honestly.
 

I design in black and white because I love the delicious contrast.

My work is about the soft and sharp, seen and hidden, bold and bare. Each piece begins as a sketch pulled from emotion and ends as a garment that dares to speak without saying a word. I’m not here to decorate the body. I’m here to arm it—with elegance, edge, and honesty.

Fashion is my medium. Storytelling is my purpose. Every line, every earasure, every flare is a decision. A truth. A challenge. I create for those who live with intention—and wear it like armor.

 

At Zebra Theory, we believe in innovation through storytelling. My designs begin with lived experience, memory, and intuition. From there, I sketch and direct the vision - then use AI as a visual amplifier, a tool that helps me bring my ideas to life with precision and power. This isn’t automation. It’s amplification.

And seeing my designs come to life this way has been nothing short of freeing.


Each sketch I bring forward gives me a little more voice. A little more breath.


This journey has restored my confidence - not just as a designer, but as a woman reclaiming her place. For the first time in a long time, I’m not just imagining the future.


I’m wearing it.

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